Hey, I'm Alex, a Brooklyn based commercial director and co-founder of Rally On Media. I script, produce, and direct commercials for brands like Grubhub, Sugarfina, and StartEngine.
Some fun facts:
I spent 2 years driving 35,000 miles through 44 countries with two friends, first from London to Mongolia, then NYC to Tierra Del Fuego (aka The End Of The World). We made a TV show about it with Lonely Planet, which I think is the best show in the world on Dropbox.
I love New York City. A lot. So much, in fact, that I've made over 100 short docs about everyday New Yorkers through my content channel Nowhere Men
Once upon a time, I was a management consultant at Deloitte Consulting.
Some recent commercials I've directed
Grubhub Convenience
Grubhub LCS
Sugarfina
Some things I'm interested in
Building and leading a team. As Rally On Media grows, I've become fascinated with what it means to be a leader, taking responsibility for both a company and a team. How can I help both become the best they can be?
How to be a great director for my client and crew. To me directing is creativity, planning, depth of knowledge of jobs to be done, spontaneity, cheerleading, and decision making.
Fresh mozzarella. It's the best cheese in the world.
